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Dos and Don’ts of Social Media Marketing
With a seemingly endless stream of ever-changing advice clogging up our feeds (and brains), Splitpixel’s resident social media nerd lists their top eight dos and don’ts for social media marketing.
Pioneering women in the digital industry (and wider world)
From uplifting LGBTQ+ icons to leading pioneers in SEO and programming – for International Women’s Day, we discuss the women who’ve had a profound impact on our lives and perspectives.
Inclusivity: How to make your brand inclusive of trans and non-binary folks
Gender diversity is becoming a bigger part of the public consciousness; becoming more accepting of this diversity as a society involves promoting inclusivity in a variety of different ways, including the ways brands choose to market themselves.
Accessibility: How to make your brand more accessible
Making your digital marketing content and platforms accessible to all should be a top priority for your business. You might not realise that your inaccessible content is alienating an entire demographic and the solutions to this problem are actually pretty straightforward.
Netflix’s ‘The Social Dilemma’, Social Media Management, and Mental Health
Digital Content Creator, Ell, talks about the steps they’ve taken to protect their mental health as a social media marketer & offers some tips to help you be kind to your mind when working with social media.
12 Days of Christmas Marketing Ideas for B2C Businesses
From Black Friday marketing tactics to Christmas content marketing ideas, we’ve pulled out all the stops with our 12 festive marketing ideas!
The five types of social media user
Do you really understand your audience online? Let’s take a closer look at the different types of personalities on social media.
Which social media metrics matter?
What are vanity metrics and why are they important? We break down social media marketing lingo to help you better understand your metrics and start to make actionable insights.
What to look for in a competitor’s website
Our new content creator, Ell, talks about things to look for in your competitors’ websites when planning for a new site for your company.
What makes a successful website project?
Our content-slash-project manager Ren talks through what you need to bring to the table, what to expect from your agency, and how to get the website you want.
How to build a buyer persona in five easy steps
Our five-step plan for building buyer personas will help you better connect with your customers.
Six things to do for ‘Get to Know Your Customers Day’
Our best advice for engaging your customers…