Bury Web Design & Digital Marketing

A web design agency designs websites. But there’s a bit more to it than that. A full service web design agency will also enhance your digital brand, research your audience, plan your user journeys, research SEO keyword targets, ensure accessibility at every stage, create content, build and develop your website, host and maintain it for you, and be on hand to help you out once it’s live to the world.

Well, who else is going to design your website? An agency has all of the tools required to take you from your initial ideas all the way through to the finished product and beyond. If you seek out a freelance web designer, will they be able to develop it? If you find a web developer, can they support with ongoing marketing? Working with a web design agency means consistency and far-ranging expertise.

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That depends! Every web designer and agency will have their own pricing structure, and then the complexity of the project will also influence the final cost. Very low budget websites – your “website design for £200” deals – aren’t as common these days, but you can still find solutions to fit just about any budget. If you’re looking for a bespoke website design with lots of custom features and functionality, and you want to work with a designer who specialises in your industry, you can expect that your web design quote is going to start at a few thousand pounds.

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The biggest driver for choosing a web design agency tends to be cost – whether the quotes fit your budget. But outside of this, you should look at a web agency’s specific experience, whether that’s directly in your sector, or in delivering similar solutions for other industries. Do you like the way their portfolio looks? Is the work they do relevant to you? Beyond this, relationships are key. A good Bury based web design agency will be easy to communicate with – collaborative, supportive, and seeking solutions, rather than placing barriers in your way.

Every website is different – different numbers of pages and features, different audiences, different design requirements. And, of course, design is very subjective – what “good web design” looks like is different for everyone, and with so many ways to achieve best practice, a lot of it can come down to personal taste. So while a web design project can be wrapped up in a few months, it can also take a year or more. Typical web projects in our studio – including design and build – tend to last four to six months.

A web designer is responsible for the creative side. The user interface – colours, fonts, layouts, interactions. A web developer is responsible for the technical side. They take the designs and write code that brings them to life on the screen. A web design agency will typically have both in-house, allowing them to work together on a combined solution that excels technically while looking spectacular!

We believe that we’re unique in Bury – and indeed in the North of England – in being a truly full service web design agency with the broadest experience, while still being a small, approachable studio. We don’t outsource any aspect of what we do, and are recognised as specialists in both digital marketing and web development. Our web design services for Bury are underpinned by expert digital marketing knowledge – we deliver websites that look great, but perform to exceptionally high SEO standards.

We have also put accessibility and inclusivity at the heart of everything we do – our small team is a diverse group of specialists, focusing on delivering digital services that work for everyone, backed up by personal experience.

We’ve worked with everyone from small local start-ups to UK cultural institutions, and international Blue Chips, across both B2B and B2C markets. All of this while remaining a team of less than 20, many of whom have been with us for years – we’re a team you can really get to know and work closely with. Or, at least, we like to think so!

With over 100 websites on our servers, ensuring the highest security standards is absolutely essential for us. We apply multiple levels of security – at the domain level through SSL certificates and a CDN, at server level through bot protection and firewalls, and at application level through WordFence security, virtual patching of plugins and password policies. We also reduce our reliance on potentially vulnerable plugins by building features bespoke from scratch. We monitor our sites daily, and have a rigorous update schedule.

Yes! SEO is an essential element of every web design project – or, at least, it should be. Technical SEO plays a major part in a site’s performance on search, so the way the site is designed and built in order to be understood by search engines is very important. Our designers also work closely with our content and marketing teams to consider every aspect of the site’s user journey and how it can assist conversions.

Yes! It’s your site, you’ve paid for it, so you own it. All of the primary software we use to build our sites is open source, so you won’t have to pay us any licensing fees.

We don’t design to templates! And we don’t use out-of-the-box themes, either. Everything we create is completely bespoke to you, so you get the website that you need. Even within your site, we don’t restrict you to just a couple of page layouts – you’ll have amazing flexibility to build pages exactly to your liking.

How soon do you want to get started? We can usually kick off a web project within a couple weeks of an enquiry if we need to – if not less! The first steps are to jump on a call with us to discuss your requirements – this will help us refine our quote to give you the best solution at the right cost. If you choose to go ahead with us, we’ll dive right into a discovery phase, working with you to set a creative, technical and content brief for the site.

Yes, we are a full digital agency within the Bury area – we deliver all aspects of web design, development, digital marketing and content creation you’ll see on our website 100% in house. The only times we ever outsource is to partner with a professional video production company or a traditional PR agency.

What do you need a marketing agency to do? A digital marketing agency can support you with redeveloping your website, delivering organic and paid advertising campaigns across search engines and social media platforms, create multimedia content, and offer consultancy and advice on a huge range of digital topics like accessibility, inclusivity and sustainability.

That depends on what you want them to do and the resources you have in-house! Many organisations use a marketing agency because they provide services that require skills that your own marketing team doesn’t. Often it comes down to cost – you could recruit an extra in-house marketer, but will they have all the skills you need? After all, digital marketing is so broad – no one can be an expert in everything. But any agency will work best when they can work in partnership with your team, offering support, consultancy, and insights. We see agencies as an accompaniment, not a replacement.

Cost is a big consideration – what are their hour and day rates? Do they work on a retainer or campaign basis? What is their service mix – do they offer everything you need? Do they have a proven track record in your industry, and with the services you need? Ideally they’ll have both combined – but if they don’t, that doesn’t mean they can’t deliver for you. And, of course, how easy are they to deal with? Are they easy to get hold of? Flexible? Helpful? All of these factors need weighing up to decide whether they’re the right fit for you.

Digital marketing is as prone to trends as any other industry. Social media is no longer quite as new and exciting, while more and more organisations are seeing the benefits from programmatic campaigns. At Splitpixel, while we agree that it’s important to keep up on trends and reap the rewards that new platforms can bring, consistency is key. Stopping and starting campaigns to try the next new thing won’t see the results you’re after – any campaign needs to be tested and optimised, and to do that it needs to run long enough to collect good data! So while we’re always open to exploring new platforms, we always remind our clients to balance the latest marketing trends with the strategies we know work.