Organic and Paid Social Media Agency in Halifax

We’re a Halifax social media agency that can get your content seen by the right people, assist in accomplishing your goals, and support your digital marketing strategies.

Hi, we’re Splitpixel! If you’re looking for a social media marketing agency in Halifax that focuses on driving website clicks and delivering leads, rather than focusing on vanity metrics, then we can help. As a small digital agency, we like to offer something more bespoke and personal for our clients – and we think this sets us apart from the rest.

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Halifax Paid social agency

In the world of social media marketing, there are a lot of high risk, high reward strategies focused on exposure and engagement at all costs. But is it the exposure and engagement that you need to achieve your goals?

As a full-service digital marketing and social media agency, we focus on long-term social media growth as part of a wider marketing strategy. Growth for growth’s sake isn’t the end goal – while followers and likes are perfectly nice, it’s clicks to your site and assisted conversions that we want to see.

We are a combined organic and paid social agency, joining the dots between all of your campaigns to ensure the best use of your ad budgets and social content. We do the data stuff and the creative stuff, delivering tailored social media copy and assets backed up by solid strategy and improved through continuous reporting and optimisation.

We know it’s not the most glamorous approach to social media – but it’s the one that gets results.

Social Media Management for our Splitpixel account

Halifax’s Social Media Agency

Hi there, we’re Splitpixel! We’ve been working with clients in Halifax, just a stones throw away from our office in Huddersfield, since we were founded in 2008.

Being a full-service digital agency, Splitpixel’s team of developers, designers, creators, and marketers take a values-based approach to digital solutions. Whether you need web design, social media management, paid advertising, digital brand development, content writing, search engine optimisation, or simply want some advice – we can help.

Over the last decade, some clients we’ve worked with in Halifax have included Magpies, Unique Ways, West Yorkshire Gas Solutions, Stoves Are Us, Pennine Playgrounds, OrangeBox, PN Solutions, Halifax Agricultural Show, ColourCo & Retail Services, Prego Events, and The Venue Halifax.

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Halifax social media marketing FAQs

  • Posting on social media isn’t difficult – most of us do it multiple times a day! But consistently creating engaging multimedia content that keeps your business visible and active, that inspires engagement with your target audience, that drives clicks and purchases, is a lot of work. So to is maintaining active social listening to keep on top of what your audience is saying about and to you – and reporting on everything to continuously improve. And if you’re looking to run specific paid social media advertising campaigns, there’s even more to consider, from targeting to budgets. A social media agency takes care of all of this.

  • Social media is often people’s first port of call when learning about a business. We don’t tend to go direct to websites quite as much anymore – we look for them on the platforms we’re already on. You could be updating your website every single day, but if your social media pages are running dry then a lot of people might think you’re not operational anymore. But creating good social media content can be time consuming – an agency can provide ongoing creative content that keeps awareness and engagement up.

  • Social media costs can vary and are often impacted by factors such as the market you are in, how fast you want to achieve your objectives, and the level of competition you are up against. The mix of services you are seeking will also influence the cost – simple organic social scheduling tends to be at a lower cost than multimedia content creation and paid ad campaigns. Most Halifax social media agencies work on a retainer basis – most likely starting from a few hundred pounds per month – and will undertake organic work (posting, managing and listening) and paid work (budgeting, ads and performance tracking) continuously.

  • Depending on your exact goals and budgets, absolutely. Social media algorithms are opaque and competitive – ensuring you’re seen by the right people just by posting organically can take a long time. Running paid ads lets your message spread beyond your networks, giving you more tools to reach the right people at the right times, delivering direct, measurable ROI. However, while organic social media can be maintained consistently with no greater goal than awareness, paid social media campaigns really do need a specific target to achieve. If you’re not sure what you want to do, then it’s not worth putting spend behind your posts.

Client Spotlight: Huddersfield Literature Fest

This award-winning literature and book festival is a cornerstone of Huddersfield’s cultural calendar every year, delivering a wide range of exciting events for children, families, academics, literature lovers, poetry aficionados, and much more. We were delighted to be approached to work on a new brand identity and website for the much-loved event – it was a fantastic opportunity to contribute to a Huddersfield institution while delivering valuable change for its approach to digital.

In the first year following the site’s launch, we worked closely with Huddersfield Literature Festival to ensure they continued to build upon the momentum of the brand relaunch, and to help them make the most of its creative elements. We collaborated with the HLF team to plan a social media strategy for the lead-up to the festival, the festival itself, and a post-festival reflection period, utilised the new brand assets to create a suite of social media graphics and options, and scheduled and monitored content for the festival across multiple platforms.

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Mobile web view of the Huddersfield Lit Festival website

Other social media clients we’ve worked with

Prashad Restaurant and Bar building

Prashad Restaurant

We helped a local restaurant weather the COVID-19 pandemic with a tailored social media strategy plan that got them the results they needed in a difficult time.

Singletons scrap metal twitter page showing a social media post on a phone screen

Singleton’s Scrap Metal

We have a long-lasting relationship with a local scrap metal recycling company, providing ongoing social media management services.

“Hats off to Splitpixel for really understanding Prashad. During this extremely difficult time, you guys have been magic – responding to my sporadic ideas and actions, having the professionalism to listen and then the vision to convert Prashad’s ethos into an active campaign. You have shown us how to be a better Prashad.”

Bobby Patel, Managing Director

Prashad

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Other digital solutions we offer

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