Google Marketing Live 2025 – Notes from an Ads Expert
Our main man in the world of Ads, Joe Sturdy, takes us through what he learned from GML 2025, especially with regards to AI.
How Google Ad keywords can be the engine to your digital marketing success
Your Google Ad keywords are a critical part of your PPC search campaign set-up – they’re the machine that allows your campaign to spend.
Google Analytics 4 is coming – here’s what’s changing and why it matters
Google Universal Analytics (GA3) is ending from July 2023, so you’ve got a year to get up to scratch with Google Analytics 4. The new system is geared more towards user engagement and cross-device tracking, so the data model is totally different.
Splitpixel are a Google Partner Agency
We’re proud to announce that we’ve picked up a few certifications from Google that show our search expertise.
How long does it take to see ROI from digital marketing?
Return on investment doesn’t happen overnight in digital – let’s talk about the metrics you’ll need to monitor, and when it’ll start paying off.