Our Team
We keep our team small, and focused on our key specialisms. It means our clients work one-on-one with familiar faces that all share the same philosophy and passion for what we do.
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Greg Smuk
Technical DirectorView BioBegrudging Halifax town supporter and enthusiastic jam sandwich eater.
Greg co-founded Splitpixel in 2008 with honest values in mind. Being fair, open and offering value for money were top of the list, never wanting to see clients get ripped off.
As technical director, Greg oversees the development team, web hosting and ecommerce projects, making sure we’re always staying true to those core values with a no-nonsense approach.
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Charlie Herke
Studio DirectorView BioNitpicker, bag hoarder, film forgetter.
Charlie co-founded Splitpixel in 2008 out of a desire to offer something more. Something exciting and creative, but also something that would put customers first.
That original inspiration is still an essential part of who we are. As studio director, Charlie oversees web and marketing projects to keep things on track, and make sure our clients are always getting the best from us.
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Jon Kidger
Senior DeveloperView BioFormer non-league superstar for Dalton Dynamoes AFC.
Jon is Splitpixel employee number one – he’s been with us since 2011 as our lead developer. Originally a custom-coding proponent, Jon has embraced WordPress in the last few years.
However, he’s never been one to be limited by a platform – specialising in WordPress and HubSpot integrations, he’s helped us push the boundaries of what both can do for our clients.
His football days behind him, he has given himself over wholly to a life of code.
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Ash Kwil
Full Stack DeveloperView BioPug owner, woodworker, gamer, fixer.
Ash is our specialist full stack developer, building and managing huge networks and databases for our clients. A background in design means he’s the full package, creating assets too.
As our resident tech nerd, he also spends a lot of time supporting our clients with server and maintenance issues, as well as building and fixing all of our PCs for us.
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Gonçalo Braz
Web DeveloperView BioGamer, cat daddy, potentially a vampire.
Our web developer across the sea, Gonçalo, is the only member of staff to have never set foot in the office. Hired during lockdown, he’s still planning his big move from Portugal to Yorkshire with his two cats as soon as he can.
Gonçalo specialises in custom WordPress development, integrations, and theme building. After working as a freelancer for several years, he made the move to join us here at our agency where he’s got stuck into our projects.
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Rob Marshall
Senior DesignerView BioCan play the Safety Dance on four different musical instruments.
Rob joined Splitpixel back in 2012 as our lead designer, bringing more than a decade of experience with him, and specialising in digital brand development.
As a web designer, his focus is on user experience – rather than taking the flashiest approach, he carefully considers what is right for every business, and their audience.
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Amy Waldren
Illustrator & DesignerView BioWorld traveller, coffee lover, enigma.
Amy is a creative designer specialising in marketing assets and promotional literature, and takes the lead on many of our web design projects too.
As a lifelong artist, Amy brings her skills as an illustrator to our design team, greatly improving the creative scope of what we can offer to our clients.
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Rob Evans
Content & Web Projects ManagerView BioOveruses commas and eats burritos too quickly.
Rob is a content writer, editor and strategist that has created web content on everything from manufacturing to music, stoves to sex toys, architecture to asbestosis… you get the idea.
Rob also clearly thrives under pressure so is our web project manager, too; planning sitemaps and user journeys, and co-ordinating the many moving parts that make a website actually happen.
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Emily Aspinall
Senior Digital Content CreatorView BioRelentlessly positive camera operator.
Emily is all over all things creative. Social media scheduler, video director, copywriter, photographer – you name it. She makes you look good.
Overflowing with ideas and cheeriness to the point that it’s almost annoying, she’s also ridiculously organised. Her colour-coded calendar gives everyone else a headache.
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Ell Powell
Digital Content CreatorView BioHyperactive movie nerd, connoisseur of the GIF, can write word good.
Ell’s favourite website is Thesaurus.com. Ell can write about pretty much anything; rumour has it, Ell wrote the universe into existence.
Ell joined the team in 2020 after completing an apprenticeship in Digital Marketing, passing with Distinction. Ell specialises in creative copywriting for websites and social media and dabbles in video marketing.
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Michelle Millar
Digital Marketing ManagerView BioUkulele player, baker, 10k runner.
Michelle is a digital marketing specialist with a CIM Professional Diploma in Marketing, and a CAM Diploma in Digital Marketing.
The longest-serving member of our marketing team, she is responsible for end-to-end delivery of digital campaigns for our clients, with a focus on marketing automation.
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Carlos Pinheiro
Search Marketing ManagerView BioThe search king of Portugal.
Carlos is in charge of all things search as our resident SEO and PPC specialist. His head for spreadsheets and numbers is unrivalled. His smile is infectious. His briefcase is very stylish.
As a forward-thinking strategist, he’s always on the lookout for opportunities for our clients.
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Ash Beardsall
Digital Marketing ExecutiveView BioFantasy football fanatic, king of keywords, great with graphs.
Ash joined us in 2020 and plays a key role in our marketing team. Ash specialises in SEO and PPC, helping clients grow their online visibility and improve conversions.
Ash is results driven and channels his unrivalled statistical skills into his work (and his fantasy football team). When not knee-deep in data, you’ll find him at the gym or kicking a ball about.