How to write the perfect website brief
Advice and templates for putting together an agency brief that will get the results you want.
Use our free website design brief template to tell your prospective web agency exactly what you need out of your new site.Download Now
Writing a website brief for a new site for your company can be a challenge, particularly if you’ve never done it before. In this guide, we go through what you should be sending to your prospective agencies in order to come out with a site that does exactly what you want it to, on time, and to budget.
Inside, we’ll take you through every aspect of website planning, and writing a creative brief, including:
- What a brief needs to achieve in order to be useful – both for you, and for your agency.
- Questions you should ask yourself, and information you should share.
- A step-by-step guide to putting together a website brief.
Just fill in your details at the bottom of the page to download the free guide and template.
Who Are We?
Hi! We’re Splitpixel Creative, a digital agency with over 10 years of experience in creating websites that people like using. It’s as simple as that, really – with hundreds of projects completed, we know how to design a website, and how to build a website, that works for users on both sides.
We’ve worked with a huge array of clients over the years – from small startups to massive blue chip companies, and everyone in between – and it’s this wide ranging experience that has informed this guide.
Some other stuff about us:
- User experience-driven designers.
- WordPress development and platform integration specialists.
- Digital marketers – our websites are designed and built with future growth in mind.
Easy to read guide
No technical jargon! Well, there might be a little bit here and there, but we explain any that we use in straightforward terms.
20 pages of advice
We've gone into plenty of detail on briefing best practice - or you can just skip to the end and fill out the template.
Find the right agency
It's not just about what an agency needs from you. What you need from an agency matters too. Is it us? No pressure!
You're gonna love it
We hope! Casual readers and future clients alike have told us it's been really useful - just look at the kind words below.