Design & Creative
Creative businesses – no matter what industry they’re in – always have to look their best. When a company’s purpose is creating the perfect aesthetic, there’s no excuse for a web presence that’s not up to scratch, even if the day-to-day activity is far removed from digital.
Search engines and social media are now the first port of call for people looking for information on a business, so websites and profiles need to match the creative identity and the vision of the company they’re advertising.
Digital needs in design
Creative businesses often know what they want to look like – it’s the job of a digital agency to bring that to life online, creating a user experience and handling the technical development of the website, including:
- Web development of brand assets
- Portfolios and case studies
- Photography and videography
- Copywriting and SEO optimisation
A broader digital presence
- Consistency across social media
- Targeted Google ads
- Advice content and industry commentary
- Lead generation and marketing automation
Our Work in the Design Sector
We’ve worked extensively with creative businesses over the years, providing technical support and digital expertise to businesses that already look the part.
CR Interiors - Digital showroom, catalogue and portfolio
From a small showroom in Mirfield, interior designer CR Interiors has built a reputation in its industry that has stretched across the globe, almost exclusively via word-of-mouth. Years focusing on clients had meant neglecting the company’s website – essentially just a single page with one (old) photo – and missing out on leads from online visitors.
The CR team already had a logo, and stunning images from their showroom and portfolio, but weren’t sure where to start with the design, let alone building the site. We developed their in-store brand into a fully realised digital brand, selecting fonts and colour schemes, and writing search-optimised web content. The final site is quite minimalist, letting the images of CR’s products and projects stand out and really sell the brand.
Flaunt – Service brochure with a lead generation focus
As a new division of Equinox, an established exhibition stand provider based in Leeds, Flaunt was keen to stand out with its brand. As a design-focused business, the team developed the logo, wrote the copy, settled on colour schemes, picked fonts and created product imagery internally – but they needed someone else to bring everything to life online.
We delivered a website that incorporated all of the assets the Flaunt team had designed into web layouts with a clear user journey. Assets were expanded upon where necessary to create a fully functional digital brand, with a content management system that the team can use to update the site as and when they need.
Get in touch
Is your company part of the design sector?
If you work in design, we would absolutely love to work with you – it always makes for an exciting, creative project.
Not sure exactly what you’re after just yet? That’s ok – we’re here to help. Get in touch with any queries – and check out our guide to writing a website brief for your next project.