tel: 01484 483093 email: hello@splitpixel.co.uk
23 Feb 2010
Time to change your web browser?
Microsoft has been forced to offer users of Windows operating systems a choice in which web browser they use as a result of a European Competition committee investigation. This change will soon appear to all users who make use of Windows Updates and is definitely not an update to be ignored. Read on to find out why.
26 Jan 2010
Tips for marketing your website
Include relevant search terms – These are key words and phrases contained within your website content confirming approximately 7 to 15 strong keywords or phrases throughout, identifying a pattern. These are effectively search terms that your clients would use to find you. Well optimised sites are content rich with lots of your keywords and semantically similar words (they are very clever and check that content reads well and has good grammar!).
08 Dec 2009
Heres to a great marketing seminar!
I do love attending these business seminars, great to learn new things, revisit old ones and re-affirm what you’re doing. And fantastic to meet fellow business owners and managers facing the same issues. Highest praise goes to Danny Matharu for organising it superbly – he remarkably managed to take away the need for us to complete tiresome forms and the goodie bag was a winner!
16 Nov 2009
How do search engines work?
The single most cost effective way of online marketing is to be at the top of the search engines on the organic, natural searches.
The natural listings on Google work by using information on websites they have indexed and displaying the sites in priority of relevance. Basically, when someone searches for something, they want to show them exactly what they are looking for. Your website is indexed by firstly submitting it to the search engines, who will then send out programs called ‘spiders’ which crawl around the pages of your site and get to know what you are about – it indexes your site by key words and phrases found…and paints a picture of what you do.